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Economia e Finanza Why entrepreneurs buy football clubs
Buying a club means acquiring an audience, a history and relationships. Value emerges when the owner knows how to turn these resources into results… 5 min · 3 Oct 2026 · Luca Maletta
Economia e Finanza We all make bad economic decisions (and brands know it)
5 min · 3 Oct 2026 · Francesco Acri
Brand Advisory The best advisor is the one who can advise you to do nothing
5 min · 3 Oct 2026 · Mario Antonini
Digital Marketing Meta Ads AI Connectors: what it is and how it will change marketing
4 min · 3 Oct 2026 · Francesco Acri
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Economia e Finanza Why entrepreneurs buy football clubs
5 min · 3 Oct 2026 · Luca Maletta
Economia e Finanza We all make bad economic decisions (and brands know it)
5 min · 3 Oct 2026 · Francesco Acri
Digital Marketing Cart abandonment: why it happens and how to reduce it
9 min · 3 Oct 2026 · Andrea Maso
Brand Advisory The best advisor is the one who can advise you to do nothing
5 min · 3 Oct 2026 · Mario Antonini
Editoriali The Last Ten Metres
8 min · 3 Oct 2026 · Mario Antonini
Decisioni Complesse
Le scelte che arrivano al vertice, e come possono spostare valore, rischio e continuità dell’impresa.
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Editoriali The Last Ten Metres
8 min · 3 Oct 2026 · Mario Antonini
Governance del Brand ESG: meaning, certification and how it fits into a brand’s strategy
7 min · 3 Oct 2026 · Luca Maletta
Artificial Intelligence Shadow AI: what it is and why companies are losing control of the tools they use
6 min · 3 Oct 2026 · Luca Maletta
Digital Marketing Cart abandonment: why it happens and how to reduce it
An abandoned cart marks the point where an e-commerce site loses intent, trust or simplicity. Checkout, costs, UX and data come before recovery emails:… 9 min · 3 Oct 2026 · Andrea MasoI libri consigliati da Bliss
Who Wins at Cannes Lions and Why: An Analysis of Recent Grand Prix Winners
La guida completa per Agenzie e Brand al palmares dei Cannes Lions, in questo nuovo numero della rubrica Gold Brief. A Grand Prix at Cannes is…
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Chi scrive su Bliss
Andrea Maso
Andrea Maso is a Digital Data Analyst and Head of SEO at Bliss Agency. With 5 years of… 147 articoli
Francesco Acri
He founded Bliss and currently serves as its CEO. As a member of the executive committee, he works… 78 articoli
Luca Maletta
Head of Copywriting As Head of Copywriting at Bliss, he oversees the company’s tone and language. An author, ghostwriter, and translator,… 71 articoli
Ginevra De Filippis
As the company's driving force, he coordinates operations, manages relationships with partners, and improves internal processes, ensuring the… 52 articoli
Gianluca Sabbini
As Head of Video Production at Bliss, he leads the audiovisual department and oversees video production for advertising… 11 articoli
Mario Antonini
More than a designer, Mario is the true interpreter of the Bliss vision: the filter that translates Francesco's… 9 articoli
Marco Tupponi
2 articoli
Carlo Zaccagnini
1 articoli




