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Problema e soluzione

Decidere la direzione

Analizziamo scenari, patrimonio di marca, branding, e misuriamo le conseguenze di ogni decisione prima che venga presa.

  • Brand Advisory Il consulente indipendente del vertice
  • Audit strategico Lo stato reale, misurato
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Proteggere il valore

Principi, criteri e sistemi di controllo che tengono il brand coerente quando cambiano persone, mercati e generazioni.

  • Brand Governance Il sistema che protegge le decisioni
  • De-Founder-izzazione Il brand oltre il fondatore
  • Continuità generazionale Il passaggio tra generazioni
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L'unità operativa di Bliss che trasforma strategia e direzione in progetti concreti, attraverso creatività, tecnologia e produzione.

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Partiti dal campo

Società di brand advisory con sedi a Roma e Milano. Un metodo nato dall'esecuzione e portato al tavolo del vertice.

  • La storia Dal campo al tavolo del vertice
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Luca Maletta

As Head of Copywriting at Bliss, he oversees the company’s tone and language. An author, ghostwriter, and translator, he has contributed to the publication of more than twenty books. On the Magazine, he writes about strategy and brand identity architecture.
Head of copywriting
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One brand, two websites: why The Economist has decided to speak separately to AI and to humans

October 3, 2026

Merch is no longer just merchandising

October 3, 2026

The follower model is dead: Substack and Discord are the future

October 3, 2026

What are you? A chat with Claude

October 3, 2026

Nolan’s The Odyssey is a masterpiece, but not for the reasons we expected

October 3, 2026

There’s no going back: a snapshot of an economy that will never be what it was

October 3, 2026

From the first service to the last: everything The Bear taught us.

October 3, 2026

Obsession: a governance lesson from a horror film

October 3, 2026

The Luxury of Being Offline

October 3, 2026

July books recommended by Bliss: strategy, positioning and culture

October 3, 2026

Annoyance Economy: the customer is no longer always right

October 3, 2026

Fatto Bene: Trump’s communication, signed by Bannon

October 3, 2026
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Bliss is a Brand Advisory, Brand Strategy, Brand Governance and Marketing Advisory firm based in Rome and Milan that supports companies, groups and public administrations in defining and implementing their strategic direction, working directly with CEOs, founders, management teams and Boards of Directors through an integrated model.

Bliss S.r.l. | Via del Mandrione, 63, 00181 (RM) | Share capital 70.000 | VAT No. IT17963561000

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