Cookie Policy
Effective from 29 March 2026. Last updated: 24 September 2026.
Data controller
Bliss S.r.l., Via del Mandrione 63, 00181 Rome, VAT no. IT17963561000, contact contatti@blissagency.it. For the processing of personal data collected through the site, please refer to the Privacy Policy.
Necessary cookies are set on the basis of legitimate interest in the operation of the site. All others require consent, which is given through the banner and can be withdrawn at any time via the Consent Preferences button, without affecting the lawfulness of processing carried out before withdrawal.
What cookies are
Cookies are small text files that are stored on your device when a website loads in your browser. They help the site function, improve its security, provide a better user experience and allow performance to be analysed to understand what works and where to improve.
The site uses first-party cookies, which are necessary for it to function, and third-party cookies, which help us understand how the site is performing, measure advertising campaigns and ensure the security of the services.
Cookies used
Necessary
Essential for basic functions. Without them the site does not behave as intended, and they do not store any identifying data.
| Cookie | Duration | Description |
|---|---|---|
| cookieyes-consent | 1 year | CookieYes uses this cookie to remember consent preferences and respect them on subsequent visits. It does not collect personal information. |
| elementor | persistent | The site theme uses this cookie to apply and update page content. |
| wordpress_test_cookie | session | WordPress uses this cookie to check whether the browser accepts cookies. |
Analytics
Used to understand how visitors interact with the site: number of visits, pages viewed, traffic sources, navigation path.
| Cookie | Duration | Description |
|---|---|---|
| _ga | 1 year and 1 month | Google Analytics uses this cookie to distinguish visitors and calculate session and campaign data. It assigns a randomly generated number. |
| _ga_* | 1 year and 1 month | Google Analytics uses this cookie to store and count page views. |
| _hjSessionUser_* | 1 year | Hotjar uses this cookie to assign an identifier to the device and recognise it on subsequent visits. |
| _hjSession_* | 30 minutes | Hotjar uses this cookie to identify the current session. |
| _hjFirstSeen | session | Hotjar uses this cookie to distinguish a first visit from subsequent ones. |
| _hjIncludedInSessionSample_* | 2 minutes | Hotjar uses this cookie to determine whether the session falls within the recording sample. |
| _hjHasCachedUserAttributes | session | Hotjar uses this cookie to check for attributes already stored. |
| sbjs_first, sbjs_current, sbjs_first_add, sbjs_current_add, sbjs_session, sbjs_udata, sbjs_migrations | session to 1 hour | Sourcebuster uses these cookies to identify the source of the visit and store information on the path followed. |
| CONSENT | 2 years | YouTube uses this cookie through embedded videos and records anonymous statistical data. |
Advertising
Used to measure the effectiveness of campaigns and to show relevant ads based on the pages visited.
| Cookie | Duration | Description |
|---|---|---|
| _gcl_au | 3 months | Google Ads uses this cookie to attribute conversions to advertising campaigns. |
| test_cookie | 15 minutes | DoubleClick uses this cookie to check whether the browser accepts cookies. |
| YSC | session | YouTube uses this cookie to record views of embedded videos. |
| VISITOR_INFO1_LIVE | 6 months | YouTube uses this cookie to measure available bandwidth and select the player interface. |
| VISITOR_PRIVACY_METADATA | 6 months | YouTube uses this cookie to store consent preferences for the domain. |
| yt.innertube::requests, yt.innertube::nextId | persistent | YouTube uses these cookies to register an identifier and store data on videos watched. |
| yt-remote-device-id, yt-remote-connected-devices | persistent | YouTube uses these cookies to store preferences for embedded videos. |
Providers involved
Data collected through analytics and advertising cookies are also processed by the respective providers, in accordance with their privacy policies:
- Google Ireland Limited, for Google Analytics, Google Tag Manager, Google Ads and embedded YouTube videos (privacy policy)
- Hotjar Ltd., Malta, for heatmaps and anonymised session recordings (privacy policy)
- Meta Platforms Ireland Limited, for statistics and advertising campaigns (privacy policy)
Form-completion tracking
While forms on the site are being completed, we collect information on the path followed: screens visited, fields completed and their content, time taken and the point at which completion is abandoned, if it is. Collection takes place even when the form is not submitted.
This activity uses a temporary identifier held in the browser's memory for the duration of the visit only, without setting any cookies. The information is kept for 120 days and used to assess the requests received and improve the form-completion process.
Managing preferences
Settings can be changed at any time via the Consent Preferences button, which reopens the banner and lets you update your choices or withdraw consent.
Each browser also offers its own tools for blocking and deleting cookies: Chrome, Safari, Firefox, Edge.
Data subject rights
You may exercise your rights of access, rectification, erasure, restriction, portability and objection, and withdraw your consent, at any time by writing to contatti@blissagency.it. You may also lodge a complaint with the Garante per la protezione dei dati personali (garanteprivacy.it).